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More information to fill the lists for cancelled shows of 2012 and renewed shows of 2012. And this one had consequences beyond the screen. NBC cancelled Who Do You Think You Are? and and with that announcement, shares in Ancestry.com dropped 12%. That´s not as bad as it was good the partnership for the company, since after launching the show, it gained over 42% too.
What is Who Do You Think You Are about? Plot Synopsis
“Who Do You Think You Are?” follows some of today’s most beloved and iconic celebrities as they embark on personal journeys of self-discovery to trace their family trees. From Ireland’s freedom fighters to the American Revolutionary War, and from the African nation of Cameroon to Bulgaria, this season will reveal the fabric of humanity through everyone’s place in history.
The celebrities featured in the third season are Martin Sheen, Marisa Tomei, Blair Underwood, Helen Hunt, Reba McEntire, Jerome Bettis, Rita Wilson, Edie Falco, Rob Lowe, Rashida Jones, Jason Sudeikis and Paula Deen.
During each episode, one of the celebrities is taken on a surprising and deeply emotional quest into his or her family history, resulting in a compelling reality format. Each week, viewers follow some of America’s best-known celebrities into their ancestral pasts, as they uncover stories of heroism and tragedy, love and betrayal, secrets and intrigue that lie at the heart of their family history.
At the same time, “Who Do You Think You Are?” celebrates the twists and turns of a great nation and the people who made their way here in search of freedom and opportunity. As each celebrity discovers his or her unknown relatives – most of whom overcame hard times, the show will take viewers back through world history to expose how the lives of everyone’s collective ancestors have shaped our world today.
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